GUIDE: Kids Unbranded: Tips for Parenting in a Commercial Culture

by New Dream   |   October 21, 2015


Kids Unbranded is designed to provide a greater understanding of what children face today, and to offer resources to help parents and caregivers band together to protect children from intrusive and harmful advertising. At New Dream, we believe it’s important to help children reclaim valuable noncommercial space in their lives—space to be children, not merely consumers.

In addition to the guide, we offer an easy-to-use PowerPoint presentation highlighting the dangers of excessive advertising targeted at children that you can share at your next school, church, and/or neighborhood meeting.