Kids & Commercialism

At New Dream, we believe it’s important to help children reclaim valuable noncommercial
space in their lives—space to be children, not merely consumers.

Tired of all the ads, screens, and “stuff” that overwhelm childhood? Looking for ways to reclaim time and space for kids to be kids? 
Our Kids & Commercialism resources are packed with practical tips for creating non-commercial environments and experiences for children, 
helping you make lasting change in the lives of the kids you care about.

TIPS: 15 Tips for Commercial-Free, Fun-Filled Family Holidays

If you want to make this year’s holidays more meaningful, memorable, and rejuvenating for your family, these 15 tips will help you opt out of the commercial hype and create a truly special celebration for your kids. 

Beyond the Lion’s Den: Mapping a More Meaningful Family Holiday

New Dream's Shara Drew describes her quest to create a different kind of holiday tradition for her family—one that has nothing to do with "stuff."

SoKind – the "alternative" gift registry

Give the gift of more fun and less stuff today by creating an alternative registry for your child's next birthday, holiday, family celebration, and more.

VIDEO: The High Price of Materialism – how our culture of consumerism undermines our well-being (5 min.)

In this short animation, psychologist Tim Kasser discusses how America's culture of consumerism undermines our well-being.

GUIDE: Kids Unbranded: Tips for Parenting in a Commercial Culture

Our updated guide provides insight into the excessive advertising that children face today, as well as practical tools to help parents and caregivers push back.

GUIDE: Simplify the Holidays – practical tips for having a holiday with more joy and less stuff

Simplify the Holidays offers practical tips for having a holiday with more joy and less stuff. The booklet contains guidance to help you set a budget, relieve stress, come up with new gift ideas, and make your holiday season more meaningful.

CATALOG: More Fun Less Stuff Gift Catalog – 100s of fun, low-cost, non- material gift ideas you can use today!

An alternative gift catalog for those who want to wrap their holidays in more of what matters—meaning, connection, and joy—and less of what doesn’t (stuff, stress, and waste). Check out the specific sections on gifts for kids, young adults, and the whole family.

COUPON BOOK: New Dream's Printable Coupon Book – a template for giving customized coupons to family & friends

Give gifts of time, experience, and memories—not more stuff! New Dream's Printable Coupon Book is an easy-to-use template that you can print out, customize, and give to family and friends of all ages.

WEBINAR: Starting a Toy Lending Library

This webinar provides guidance on how to start a toy lending library in your community, with a special look at successful initiatives in Minneapolis and Cleveland.

GUIDE: The Family Guide to a (Mostly) Screen-Free Summer

Concerned about screen time taking over your free time? This special resource is chock full of ideas to help you reclaim your summer. 

For additional resources related to Kids and Commercialism,
visit the Parenting page.

Read more about Kids and Commercialism
in the Parenting section of our blog.